Physicians

We can help you engage local doctors, including a targeted list of specialists or all area physicians, with physician relationship management and integrated marketing services.

Physicians influence almost every dollar spent in the $2.5 trillion U.S. healthcare industry, and their orders are directly responsible for 80% of healthcare spending.

(Deloitte Center for Health Solutions, 2011)

Whether your goals are to generate referrals or enhance recruiting and retention efforts, True North delivers through a suite of direct marketing solutions and award-winning clinical content on critical topics of interest for doctors.

  • Grow patient volume for your employed physicians.
  • Educate non-employed physicians on new treatments and technology to increase referrals into your facility.
  • Enhance physician recruiting and retention strategies.
  • Build relationships with local physician groups.
An academic medical center in the Midwest receives 13.8 referrals per physician who receive its custom magazine—more than twice as many as physicians who do not receive the publication.
Find out how True North can help you create a truly comprehensive physician marketing strategy.
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MD News Q&A with David Blumenthal
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